3 Ridiculously Easy Steps to Creating an Unstoppable Business Idea

Starting a business is a bold move, and one that requires a viable idea to make it a success. However, many aspiring entrepreneurs struggle to come up with a good business idea, often being held back by the fear that their idea might not work. If you are one of these people, take a deep breath, because coming up with a business idea is simpler than you think. In fact, veteran entrepreneurs know that coming up with an idea is the easiest part. But you still need to start with an idea. To help you get started, here are three ridiculously simple steps to create an unstoppable business idea.

Step 1: Start with a Broad Idea

You do not need to have a perfect business idea right off the bat. You can start by having a broad idea and refine it as you go. For instance, you might want to create a social network for cereal box collectors. Weird, we know, but it’s your company, not ours. Don’t think too hard about your broad idea; just let your imagination run wild.

Step 2: Write Down Three Specific Reasons Your Idea Might Not Work

Now that you have a broad idea, it is time to get specific. Take a moment to think about three specific reasons why your idea might not work. Do not whine or give superficial reasons like “90% of businesses fail.” Be intellectually honest with yourself and think it through for more than seven seconds. Here are some examples:

– “I don’t know how to code.”
– “I don’t know if there are actually other cereal box collectors out there.”
– “Even if there are other collectors, I don’t know if they need a social network.”

Step 3: Test Your Reasons

The scientific method offers a structured approach to testing your business idea. You can use it to turn your worries into testable hypotheses and explore whether your worries hold true. Here’s what you can do:

– Find out if there is a way to create a social network without coding.
– Search the internet thoroughly for cereal box collector communities.
– Identify the thought leaders in the community, befriend them, and ask them what they need.

After conducting those tests, here is what you might find:

– You can create a social network without knowing how to code. There are several ways to do it, but BuddyPress seems to be the most popular.
– There are communities out there for cereal box collectors. A quick Google search will reveal them.
– The community seems to be gathered on a few active forums, and finding the community leaders would likely be easy. You can shoot them a quick e-mail with your idea and ask for feedback.

And Voila, Your Idea Awaits

Using these steps, you have refined your broad idea, identified potential obstacles, and tested your hypotheses. You have taken negative thoughts and turned them into something positive. You are now ready to move on to the next step: figuring out how to execute your idea.

Maybe during the exploration phase, you realized that your idea might not work after all. That’s okay, too. What’s important is that you made an informed decision, and unlike 80% of people, you actually tried to do something about it. Don’t be afraid to start again with a new idea and repeating the process.

Conclusion

The road to a successful business idea is not always easy, but the good news is that it doesn’t have to be complicated. By taking these three easy steps, you can refine your broad idea by exploring solutions to potential obstacles before investing substantial resources in your idea. Remember that your idea will undoubtedly be more complex and sophisticated than deciding how to create a social network for cereal box collectors. However, the same principles apply: stop worrying, start testing, and repeat. By taking action, you will discover that creating an unstoppable business idea is within reach.