Leads are the lifeline of any business. They are potential customers or buyers who show interest in your products or services and have the potential to become regular customers. However, generating leads is not an easy task and requires the right tools and resources by your side. In this article, we will explore seven of the best lead generating tools available in the market that can help you generate high-quality leads and increase your conversion rates.

1. Leadformly

Leadformly is a popular lead generation tool that provides users with pre-optimized, intelligent, and intuitive forms designed to generate leads. Users can choose from a variety of form templates that can be customized and embedded into their landing pages. The tool captures lead data, allowing businesses to focus their efforts where they matter most for maximum conversion rates. With a starting package value of $49 per month, Leadformly provides 250 leads, while the team package offers more than 100,000 leads per month.

2. Found.ly

Found.ly is a time-saving lead generation tool that extracts prospect information from websites and social media networks such as Twitter and LinkedIn. It provides users with crucial contact info such as name, email, and job titles of prospect leads. The tool enables personalized follow-ups, along with email tracking and smart automation. Currently, Found.ly is in its beta stage and might have a few issues that need to be taken care of, but overall, it converts leads efficiently.

3. Ringostat

Ringostat is a tool that effectively uses calling to convert queries into sales and claims to increase conversion rates to as much as 50% of the original rates. The tool helps businesses by tracking calls from their websites, thereby increasing sales. In addition, it provides a fully customizable web interface for call agents in the form of cloud-based PBX. Ringostat costs just $50/month for small businesses with 5 connected numbers and 50-call forwarding schemes along with a 14-day free trial.

4. LeadGenius

LeadGenius uses human intelligence tools to map a target market and generate leads that are better and more powerful than others. The tool scraps over 40M commercial websites, business directories, and social networks to fetch leads. LeadGenius generates leads in four phases – targeting, building, engaging, and measuring. LeadGenius has three pricing models – perpetual license, software-as-a-service, and commercial open source. On average, LeadGenius starts from $2,999 per user/month.

5. Unbounce

Unbounce is an effective tool for creating landing pages that can increase conversion rates. It provides users with a highly user-friendly interface to create powerful landing pages that generate leads. The plans start at $49/month for entrepreneurs and new businesses, with plans up to $499/month for large enterprises.

6. Engageform

Engageform is a tool that allows users to create surveys, quizzes, polls, and forms on the go. It helps businesses engage leads through the quick generation of polls and quizzes while driving social media traffic to their website. The tool also allows businesses to collect feedback from customers. Engageform has four pricing models – starter, basic, standard, and pro, with prices starting from free up to $175/month for the pro plan.

7. Marketo

Marketo is a marketing automation software that generates leads, promotes products and services through mobile marketing, email marketing, customer-based marketing, and consumer marketing. Marketo helps businesses drive top-of-funnel traffic to their website through various outbound and inbound programs. The traffic it obtains is then converted into leads through appealing landing forms and engaging progressive forms. With robust lead-nurturing processes, Marketo ensures that businesses generate high-quality leads that result in maximum conversion rates.

Conclusion:

Lead generation is a crucial aspect of any business. These seven lead generating tools provide businesses with the necessary resources to generate high-quality leads. From lead capture and automation to targeted marketing and personalized engagements, these tools have everything to help businesses achieve their goals. As a result, businesses can streamline their lead generation efforts and focus on converting leads into regular customers.